Google analytics

Google Analytics is an important tool for website owners and digital marketers because it provides valuable insights into how visitors interact with a website. Majority of our clients have chosen Google Analytics as their analytics platform of choice. In order to provide insight into the internet marketing activities of our clients, Gigsterz Technologies employ Google Analytics on all of their websites. Google Analytics certifications are held by members of our marketing team, and GT is a Google Certified Partner.

Our Approach

Understanding website traffic

Google Analytics can help you understand the sources of your website traffic, including search engines, social media, and referral websites. You can also see how much traffic your website receives, how long visitors stay on your site, and what pages they visit.

Measuring website performance

Google Analytics can help you identify which pages on your website are performing well and which ones are under performing. This can help you identify areas for improvement and optimize your website for better performance.

Identifying user behavior

Google Analytics can help you understand how visitors interact with your website, including what pages they visit, how long they stay on each page, and what actions they take. This information can help you identify patterns and trends in user behavior, which can inform your marketing strategy.

Setting goals and measuring conversions

Google Analytics allows you to set specific goals for your website, such as making a purchase or filling out a form. You can then track the number of conversions for each goal, which can help you understand the effectiveness of your website and marketing efforts.

By using Google Analytics, you can gain a deeper understanding of your website’s performance and user behavior, which can help you make informed decisions about how to improve your website and marketing efforts.